Selling your services to corporations is an attractive proposition. The contracts are larger than with small businesses and individuals, and often longer-term. There’s the possibility of repeat business worth many billable hours at respectable rates.
Adapting Blog Technologies To Corporate e-Newsletters
Every January, trade publications put out a list of predictions for the coming year. They discuss products, services and trends that they think will change the way business is done, labeling these “disruptive technologies.”
Corporate Image & Trustworthiness
Corporate image-makers and brand agencies have only hurt themselves by ignoring the correct methodologies required for proper naming. Agencies asking sub-contractors to hire free-lancers to do their brainstorming and run focus groups.
Combating SPAM Problems in a Corporate Environment
Perhaps no problem plagues the Internet as deeply as that of unsolicited junk E-mail, or SPAM. While there’s no doubt that SPAM can be annoying to the end users, SPAM can cause problems for both the network administrators and for those who own or manage a company. The reason for this is that SPAM robs your company of productivity and of system resources.
Corporate Manslaughter Concentrates the Mind of the CEO
“On the continent,” says Lorna Ramsay, Director of
the TOP-SET Investigation System, referring to
Europe, there’s corporate manslaughter. The CEO
can be put in jail if people are injured or killed
on-the-job. This concentrates the mind of the CEO
wonderfully,” she added.
Corporate Manslaughter Concentrates the Mind of the CEO Wonderfully
Accident Investigation is responsible, effective and helps the bottom line.
Surviving Corporate Cost Reductions
Cost reduction, reduction in force, reorganization – these days, these words continue to echo through many corporations.
Competing Visions of Corporate IT’s Future
Speaking at and attending the recent Forbes Magazine CIO Forum meeting, I had the opportunity to explore the emerging trends in the strategies and concerns of the CIOs of corporate America.
Entrepreneurial Corporate Cultures
Ever wish your people would accept more personal responsibility in the workplace, and make decisions on their own without having to come to you for every answer? You’re not alone. Business owners and managers often tell me, “I just wish my people would be more independent. I wish they didn’t feel the need to gain my approval for every little detail before taking action.” I understand their frustration. This type of dependence on leadership impairs speed and agility within the organization, and usually the person who suffers the most is the customer. While the employee is busy trying to find out what they can or should do, the customer’s needs go unmet. And dissatisfied customers will hurt any organization.
Corporate Identity: Is your Company Dressed for Success?
Designing an identity for your company is a lot like creating an image for a personality figure: you need to determine what you should look like in order to attract and appeal to your target customer at first glance.
Take a moment to look at what you’re wearing and imagine yourself walking into a party room filled with rock stars. Ask yourself this question: “Do I fit in?” Now, ask yourself what your chances are of selling anything to them. Are your chances good or bad?