Tag: content

Content Management: Critical Skill Of The Modern Manager

The Internet has changed how organizations manage. Historically, management was focused on ‘walking and talking.’ Today, ‘reading and writing’ are becoming more and more central. This trend is reinforced by a recent META Group study, which found that 80 percent of business people choose email as their primary communication tool.

A Guide to Optimizing Public Relations Content

This guide to “SEOing” your PR efforts can help you get high-ranking search results for your press releases, marketing white papers and ezine newsletter content. Whether you are managing PR efforts for several online companies or just one website, you’ve probably wondered how you can increase your sites (more importantly, your work) overall impact in the Web community. While the answer lies less and less on traditional forms of promotion such as press releases, learning the tricks of the trade to qualifying for top search engine placement could be the most important thing you ever do for your company.

Content First

A Site Review Of Gaslamp.org By James Brown of VirtualTint.com.

The first thing I notice upon entering is the title, and layout. If there’s one thing you want on the first page of a site, it’s to know what the site’s about well apart from the tags and search criteria. Gaslamp pulls it off well by having the discreet short line lingering unobtrusively yet clearly with the title.

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