Advertisers with contextual ads appearing on CNN.com just received a lesson in Negative Keywords 101, courtesy of Hurricane Katrina.
Article Marketing Shams and Linking Shills in Web Content
It’s stunning sometimes how far article marketing has come over the last few years as an effective means of promoting business through educational articles.
Yahoo to Offer Publishers Content and Ads
There is a good, 5 question interview over at Search Views with David Zito of Yahoo’s Publisher Network where he talks a little about YPN’s beta test.
Content Spammers Help You Overcome Prostitute Phobia
Ah, spammers. Sometimes their creative wily ways come back to the bite them. And when it does, it’s always good for a laugh. Over at Boing Boing, a directory for wonderful things indeed, we are treated to a path that will lead us to a life free of the fear of prostitutes.
Viacom To Nick Yahoo Content
Yahoo and Viacom announced a deal where Yahoo search and marketing will appear on Viacom’s web properties.
Quality Not Quantity : Delivering Value From Your Web Content
Maintaining the quality of your content is critical to the long term success of your website. That involves establishing rigorous pre and post publication editorial processes.
SEO Web Content: Good Writing, Good Business
There’s a deadly myth about search engine optimization and writing for the web: that good SEO and good writing don’t go together.
Qualcomm Buys Elata for Mobile Content Delivery
Qualcomm announced that it has acquired mobile content delivery software provider Elata for $57 million in cash. Elata is based in the United Kingdom.
Bugaboos of Article Marketing in Web Content Management Systems (CMS)
One of the most common blunders by those using article marketing to distribute free reprint articles is to include periods after domain names at the end of sentences.
Web Content Barn Blasted by Shotgun Software by Article Marketers
As we prepared to move our 12,000 article database from one server to another and make a serious business of it, instead of the formerly free service, hosted on free servers and delivered by free email accounts, we took a serious look around at the article marketing business as well as the paid web content business to see what others were doing and test theories about the value of web content.