Top Seven Ways to Tune up your Website
We're in a recession, and perhaps your business is slightly slower than usual. But it's always a good time to…
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Tag: content strategy
The Importance Of “The Ad For The Ad”
"Top-of-mind awareness" is not exclusive to marketing in general. It also applies to an advertisement's headline. Many people use boring…
Blend Bullets and Benefits to Boost Buyers
One of the greatest tools used by top copywriters is a little known secret that can multiply your response ratio.…
Places to Search at and to Submit Sites
Once you have your site organized and make it quite targeted to the theme you are trying to keep -…
Are You Swiftly Killing YOUR Financial Future?
Don't get defensive, and don't become offended by the points made in this article -- this is meant to HELP…
If You Build It, Will They Come
A movie a few years back made the concept of building something and having people show up famous. And, as…
How to Build Your Business With Discussions
Bulletin boards, message boards, and discussion groups are excellent and often overlooked marketing tools. They can be quite effective because…
Does Your Site Extend its Welcome?
On the web, targeted traffic is essential to an online business' survival. Al Ries, in his book "Focus: The Future…
Boost Your Conversion Rate In Three Steps
When I critique, edit or rewrite sales copy, I discover that many clients commit common errors. Granted, not all of…
How to Fish Where the Fish Swim
Vertical portals (often called "vortals") are online directories and content-rich websites that provide information, tools and resources for a particular…
