Tag: connections

More Than Half Of Americans Have Broadband Connections

Over half (55%) of all adult Americans now have a high-speed Internet connection at home, according to a new survey by the Pew Internet & American Life Project.The percentage of Americans with broadband has increased from 47 percent in early 2007 and 42 percent in early 2005. Of those who access the Internet at home, 79 percent have a high-speed connection and 15 percent use dialup.Adults who live in households whose annual incomes are less than $20,000 a year, home broadband adoption was at 25% in early 2008, compared to 28 percent in 2007.

It’s About Connections, Not Control

Pete Blackshaw from Nielsen Buzz Metrics wrote an interesting column this week talking about the fact that CMO’s still have control.  He railed against the absolution of responsibility on the part of marketers, using the new buzzwords of consumer empowerment to justify the fact that they can throw more spam at the average user now because, after all, the user is in control. 

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