Commit it to paper – You have the idea so therefore you have within you the ability to make it a reality. Admittedly it may not always be obvious, but rest assured deep down you’re capable. The catch is that often we don’t lay the correct foundation so that we have a plan as to what it will take to make the idea a reality.
Do You Commit These Seven Deadly Newsletter Sins? Part I
Why do you publish a newsletter? Is it to inform, delight, and educate readers? Then you’re halfway to newsletter success. But there are still pitfalls to be aware of. In part one, we’ll cover the deadliest of them all: lack of subscribe functionality, bad design, and being boring.