Harvard Business School Press published a Q&A with author Nirmalya Kumar on marketing’s role in organizational change. Kumar’s new book “Marketing as Strategy: Understanding the CEO’s Agenda for Driving Growth and Innovation” argues that marketing must help drive organizational change.
How A Change in Perspective Can Help You Make More Holiday Season Sales: Pt. One
Some sites are perfect for the Christmas season – their products fit easily into the idea of gift-giving. But what if the products and services you offer are for small business owners?
Change Management Made Easier
A friend of ours recently pointed out that the paint on our front windowsill is cracked and peeling. With equal kindness, she reminded me that it is only a few years since it was last painted. As if I needed reminding. I thought of blaming our home’s stubborn resistance to change but knew deep down that the fault lies elsewhere: with me.
SocialGrid Looks To Change Google Into Free Dating Service
As search engines look to expand their role in the web universe; Google with Orkut, Yahoo with HotJobs, SocialGrid.com is looking to make Google into an online dating service using tools already available to the search engine. SocialGrid does this by having users insert searchable metadata tags into their personal web pages.
Clawing Through Change
Some of the most important lessons I’ve learned about transforming organizations came from the struggle to shed an unpleasant habit. During high school and most of college, I was a fingernail biter. It’s one of those nasty nervous habits that no one feels good about. My jagged, raggedy, nibbled, nubbin nails were a constant source of embarrassment.
Change Management Buzz words or real value?
A lot of people look at change management as something they should have, but typically do not put the effort into creating processes that are easy to follow and repeatable. At most organizations, processes and procedures are usually nice to haves’ and only become important when there is a problem. Once a major issue is identified, due to a mistake or implementing changes before they were ready to be deployed to end users, do the discussions begin. But after the fire is over and everything is running smoothly again our minds move on to other projects and the fix that was needed and fresh on everyone’s mind slowly becomes less of an issue until it is totally dismissed once again.
How To Change Your Thinking To Become Rich
REASONS FOR RICH OR POOR
Why do some people retire rich and most people retire poor? This subject has fascinated philosophers, thinkers, mystics and teachers throughout the ages. There have been so many cases of hundreds or thousands and even millions of men and women who have started with nothing and become financially independent that people are naturally curious to know why it happened and what are the common rules or principles that others can apply to become wealthy as well.
SSI: An Amazing Tool to Put and Change Dynamic Content in Minutes!
You have a five page web site.Now you want to add an extra link to your links at the footer area of five pages.No problem…
7 Leadership Strategies to Help you Handle Change
Change before you have to. The external world always demands change and improvement. Beat the market. Create internal mechanisms that force you to make changes long before you have to.
– Kathleen O’Connor
Who Needs Change Management?
You’ve spent thousands of dollars on that cool technology; clustering, redundant controllers, redundant disks, redundant power supplies, redundant NIC cards, multiple network drops, fancy tape backup devices and the latest and greatest tape technology. You’re all set. There’s no way your going to have downtime.