Tag: capabilities

Yahoo Adds Capabilities to YQL

Last year, Yahoo debuted its YQL language, which lets users query, filter, and join data across web data sources or services on the web. YQL or Yahoo Query Language is based on a SQL-like language, and it helps apps run faster with fewer lines of code.

Today, Yahoo announced a new feature for YQL, and that is the Insert/Update/Delete feature. A spokesperson for Yahoo tells Murdok this extends the platform by adding “write" capability to its capabilities, including YQL Open Data Tables and Execute."

Google Improves Flash Indexing Capabilities

Last year, Google began crawling and indexing Flash content, but now Google has announced that it can also index external resource loading. In other words, Google can index external content that loads within an SWF file, and associate it with that file, so that it will appear in search results.

For example, a site that loads something like this in Flash:

..might appear in a Google SERP like this:

Evaluating Your Marketing Capabilities

Here is a scenario I have witnessed time and time again while working with growing software companies. Once the product is half-baked, the company’s founders and top executives start drumming up business. Whether successful or not, at some point they bring in the “Professional VP Sales” – either to bring in the sales they could not close or to take sales to the next level and build a sales organization. Sooner or later, the VP Sales comes to the conclusion the sales people need more leads.

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