Microsoft shared some info, aiming to "demystify" downtime in adCenter campaigns. adCenter advertisers may sometimes find that their campaigns are paused, when they check their accounts. Microsoft names three reasons you might see this.
Running A Quality Ad Campaign
If you advertise in paid search listings you want to rank well, but how do you go about achieving a quality ad campaign? In the session "Ads in a Quality Score World" the panel looked at quality factors and gave tips about increasing the relevancy of your campaigns.
Dell’s Twitter Campaign Has Raked In $3m In Sales
While many businesses are trying to work out how to make money from Twitter, computer maker Dell shows what they have done to validate Twitter as a credible business tool.
Trident Viral Marketing Campaign Isn’t Working
We love to talk about the successes of online video. The viral nature of a good campaign can mean significant impact to the bottom line of a company. Just ask Blendtec. Most are familiar with the “Will it Blend” video phenomenon that still has legs after almost 2 years.
Change Your SEO Campaign
We are still in the wake of the historic election and the most prominent word that seems to be on everyone’s mind is change. Now, for change to come from Washington we all can safely say, regardless of party affiliation, that it will take quite a while. In other words, don’t hold your breath unless you are ready to pass out from lack of oxygen. There is one area, however, where you can enact change and possibly have an effect on your business before the Inauguration in January. That area is your search engine optimization efforts.
YouTube Rejects McCain Campaign Request
Earlier this week, general counsel for the McCain campaign petitioned YouTube to give special treatment to political ads scrubbed from the site because of DMCA take down notices. General counsel for YouTube roundly rejected that request.
SMX East: Reviving A Failed PPC Campaign
At the session "Reviving A Failed PPC Campaign" the speakers discussed how to turn around a failed paid search campaign.(Coverage of the SMX East conference will continue at Murdok Videos. Keep an eye on Murdok for more notes and videos from the event this week.)
Virgin Launches Strip2Clothe Charitable Campaign
When we moved last month, my wife and I toted out 43 garbage bags of clothing we culled from our closets to donate to charity—some garments, a little shamefully, with the tags still on them. I’ll let that act serve as rationale enough for not sending Virgin Mobile a video of myself stripping—although Chris Farley’s got nothing on me as far as moves go.
Twitter Campaign Lauds Laxer Rules For Congress 2.0
Though many were disappointed yesterday in Representative John Culberson’s (R-TX) partisan scapegoating via Twitter, he did sort of fall backwards over an important issue. The issue wasn’t that Democrats were seeking to abridge Congressional freedom of speech as it related to Web 2.0 applications, but that Congressional freedom of speech had already been abridged via previously established draconian gag rules.
McCain Campaign Tastes Plagiarized Recipes
Cindy McCain’s kitchen looked a lot like The Food Network’s to one eagle-eyed website visitor, who spotted lots of similarities between recipes published on both sites.