Business Planning for College Students and First-Time Entrepreneurs
More and more students, both in undergraduate and graduate institutions, are deciding to launch their own ventures upon graduation rather…
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Tag: business strategy
Does Google have a Goal?
Interesting post at Aways-On that runs through a whole barrage of Google services, Betas and improvements to demonstrate that none…
Unique Selling Proposition – Your Competitive Advantage!
To capture a larger market share and be viable, sustainable and profitable, you absolutely need to differentiate or distinguish your…
The Importance of a Marketing Plan
There aren't many things in life that you would get into with out a plan. Marketing is no different. Your…
Are You Using a Chess or Checkers Marketing Strategy?
Until the day I learned to play chess I loved playing checkers. Both games require a strategy that maximizes a…
The unGoogle – Wired Talks to Terry Semel
Terry Semel, Yahoo's Chairman and CEO has been whispering sweet nothings in Wired's ear about Yahoo's strategy and where it…
The Transformation of Sara Lee
Sara Lee is entering a transformation plan that includes the election of Brenda C. Barnes as the CEO, effective immediately.
Bill Gates Touts Interoperability, XML
In an executive email appearing on Microsoft's site, Bill Gates talked about his vision for future software interaction and some…
The Risk Of Loosing Business Focus When Blogging
A warning for blog evangelists (like myself). We should "...proceed more cautiously when promoting to businesses in such blanket terms…
Satisfying IT Customers May Be a Bad Idea
Most IT departments I encounter say "customer satisfaction" is among their key goals. Unfortunately, this idea seems to lead too…
