In A Brief History of Corporate Blogging at Microsoft Korby Parnell tells his story about how corporate blogging started at MS…
Balancing Blogging and PR
At the Syndicate Conference, I had a couple great conversations with two people from PubSub’s newest PR firm, PAN Communications, who just won the business a month ago.
Blogging The IABC Conference
Incoming IABC Chair Warren Bickford has issued a call to action for communicators attending IABC’s annual international conference in Washington, DC, next month …
Case Studies On Blogging In The Corporate World
This session discusses issues facing companies that want to take advantage of the opportunities blogs afford.
Blogging and the Art Time Management
Define Blog has a good post on Managing Your Time as a blogger of multiple blogs…
Do We Really Want CEO’s Blogging?
A letter to Business Week in response to the magazine’s cover story on blogging asks…
Cash for Comment Blogging
J.Ryan writes an interesting post at guerrilla news network on a strategy USWeb.com is using to promote clients using blogs. In short they are paying bloggers $5 to write nice things about their clients – even suggesting what such posts might include in them.
An Artful Approach To Blogging
Do you need special attributes to blog? Can you just do it? Are you cut out for it? All questions resulting from a nice experience piece …
Do your Blogging Goals Match Your Current Blogging Practices?
Jeremy has an interesting post over at Ensight where he looks at a recent downturn’ in blogging after some of the recent controversy over character blogs.
Blogging Is a Fad … I Don’t Think So
Steve Rubel linked to a report that shows that very few people are reading blogs. Ahh, is the blog hype over? No, now the “anti-blog-hype-backlash” is beginning.