Facebook had its share of controversy late last year as a result of its Beacon advertising model. Basically what Beacon did was show you when your Facebook friends made a transaction on one of its partners’ websites. For example, if I bought a copy of "Mom and Dad Save the World" on Blu-Ray (if there is such a thing) on eBay, all of my Facebook Friends would know about it.
Facebook’s Growth Unaffected By Beacon
Skeptical investors have decided that Facebook does not abide by the “another day, another dollar” rule. It does, however, follow an “another month, more traffic” guideline, and the latest Compete stats prove the social network’s adherence to this trend.
Facebook CEO on Beacon
For the first time in over a year, there’s a serious enough issue with Facebook that CEO Mark Zuckerberg was compelled to write on the company blog (normally handled by lesser underlings developers and directors).
Zuckerberg Lives, Is Sorry For Beacon
Facebook CEO Mark Zuckerberg has finally come out from hiding after the two-week privacy donnybrook that ensued over the company’s marketing program Beacon. Zuckerberg posted his response on the Facebook blog. In short, he’s sorry.
Facebook’s Bad Beacon PR
It’s just totally amazing to me how badly Facebook is handling the PR around its new Beacon system.
Facebook To Cry Uncle Over Beacon
Sources say Facebook is near to announcing changes to its Beacon marketing platform after pressure from privacy advocates over the last week.
The Problem with Facebook’s “Beacon”
It’s the holiday’s right? A time for merrily buying Christmas gifts, Hanukkah gifts, Kwanzaa gifts (and, if you’re wondering, time for buying MY birthday present–the 29th of December, write it down…).