Frequent users of streaming audio and video spend more time online than average Internet users, according to Knowledge Networks/SRI’s "MutliMedia Mentor" report.
Marketing And The Online Video Audience
Social Technographics Reaches The Audience
Charlene Li at Forrester Research has introduced a new buzzphrase: social technographics.
It’s all about using the right technologies to build relationships.
StumbleUpon Deletes Audience Rank Feature
StumbleUpon has ticked some of their users off recently by removing their audience rank feature.
SEO expert Joe Whyte wrote this on his blog about the sites actions. "It looks like Stumble Upon has taken a page out of the book of digg and started removing factors that allow you to gauge your rank and profile power within stumble upon."
BlogHer: How to Build Your Audience
Elise Bauer, Simply Recipes and Learning Movable Type
Three things to thing about, with respect to building traffic:
Global Internet Audience Grows 10%
comScore Networks, a firm that measures the digital age, has found that 747 million people, age 15 and over used the Internet worldwide in January 2007. This is a 10 percent increase over January 2006.
Out of the top 15 countries, ranked by penetration, Internet audiences in India grew the most with an increase of 33 percent. This was followed by the Russian Federation, which grew its Internet audience by 21 percent and trailed by China, which increased by 20 percent.
Attracting A Steady Audience – Quantity Or Quality?
I came across a thread in WebProWorld discussing two different types of blog posting styles – making a lot of posts in a given day (around 30) or making a much smaller number of longer, more researched posts. The idea behind making such a large amount of blog posts in a given day – much […]
RFID Billboards Target Mini Audience
Drivers of the charming little Mini Coopers may be invited to sign up for an interactive billboard promotion called Motorby, where RFID equipped keyfobs will change the message as these drivers approach the billboard.
Podcast Audience Increasing
The audience for podcasts may be small but there are signs of growth. A report from the Pew Internet & American Life Project, says that 12 percent of Internet users have downloaded a podcast so they listen to it or watch it at a later time.
Can adTV Capture An Audience?
A new website will launch in mid-January and be focused on only commercials. The site will be called adTV.
New Audience Metric Needed
I was just reading Jeneane Sessum’s post about the latest Ze Frank/Rocketboom dustup and she’s right, we need to measure stuff other than just whether a download got completed or not.