As credit card bills begin to stuff our mailboxes, many consumers are faced with the hard reality that they went overboard with their holiday shopping. And for those who don’t pay the balance due in full, you’ll also wind up paying interest charges. For some people this can be the beginning of the end as they can’t see a way to manage the burden of their credit card and other debts.
Five Questions You Must Answer To Build an Effective and Responsive Opt-In List
If you seriously want to make a living from the Internet, no matter what you intend to market, you simply must develop and cultivate your own mailing list. That list should contain names and addresses of people who have expressed at least a general interest in what you have to offer.
7 Questions Home Business Owners MUST Answer
There are a few items any home business owner must address if their business is to properly function and turn a consistent profit.
Get paid for your writings: no non-sense answer
How do you choose what you are going to write about, when your aim is to get paid for your writings? I suppose that it is writing about a topic that people are seeking guidance for or they don’t know what to think about.
Is Going Offline The Answer?
As email marketing becomes more and more difficult, many online publishers are using alternative methods to market their products and promote their websites.
Are Mini-Sites The Answer?
Mini-sites come in different flavors but all have one significant element in common. Each site is very tightly focused upon selling a single product or service. No Flash. No graphics. No links out. No banners or advertising of any kind. Nothing that detracts from the site purpose, which is to make the sale.
Answer Up Right Now!
Online businesses that once thrived continue to fail to our left and right. Yours has no special immunity.
Marilynne Rudick and Leslie O’Flahavan Answer Online Writing Questions
We’re interested in all aspects of online writing-e-mail marketing, online newsletters, web-writing, customer service e-mail and Web self-service. And we’d like to hear from you about your concerns and experiences.
Are you interested in developing a new online newsletter but can’t decide on format or frequency?
Do you have print publications you’d like to “repurpose” for the Web?
Are you thinking about an e-mail sales campaign and need advice on killer copy?
Do you want to use your customer service e-mail as a marketing tool?
Do you want to write effective FAQs for your Web site to free your staff to answer IAQ’s (infrequently asked questions!)?
6 Questions Your Sales Letter MUST Answer
Before writing word one of your sales letter you must know who is in the market for your product. You need to be able to take your product and find the one specific group that is going to desperately have a need for your offer. The more specific the better.
Home Page Essentials: Five Questions Every Home Page Should Answer
We’ve noticed a disturbing trend in home page design — information overload. Web designers and developers seem to have resolved the “to click or to scroll?” controversy by loading everything onto the home page. “More and more and more is better,” they seem to be saying.