Tag: anchor

Showing Respect With Your Anchor Text

Bloggers and other web-based writers do a lot of linking. It’s great for the Blogosphere. In fact it’s really the only reason we have a Blogosphere. How often are our links misleading though? I’m not talking about "paid" or sponsored links that are deceptive and just trying to go after a click. That’s another issue entirely. I’m talking about just the everyday point-of-reference links.

Anchor Text Tips That Rocket Your Rankings

Google/Yahoo bombing is the practice of placing terms you want a given page to rank for in anchor text that links to that page. Huh? Ok, here’s an example: if I wanted this page to rank highly for the term “President of the Internet” I’d create a link like this: President of the Internet and have all my friends and friendly readers post that link and text on their sites.

Link Anchor Text and Search Engine Optimization

For quite some time, it has been a well known fact that in order to rank well with the search engines, a page must have a large number of inbound links (link popularity). However, a not so well known fact is that the wording of those links (the link anchor text) is also very important. In fact, there are strong indications that search engines are nowadays paying a great deal of attention to the anchor text of the links pointing to your site.

Back To Top