Why do you join affiliate programs?
Is it because you like the product you are re-selling?
Selling Your Products Through Affiliates… Differently
Face it – no one needs another affiliate program to join and making yours successful requires standing out from the crowd.
1. Do not offer an affiliate program at all when starting to market a product.
Start by testing your copy and direct marketing strategies, generating satisfied customers and building your e-zine subscriber base. Do not even mention planning an affiliate program at all in your e-zine or anywhere else before you launch it. This will help you retain a feeling of exclusivity later on.
2. Offer the partnership program to your customers and subscribers first, without advertising it anywhere else.
Start when you generate at least 1000 satisfied customers and 2000 e-zine subscribers. Send them an e-mail explaining how you are now ready to prerelease your marketing partnership program (do not call it an affiliate program – it will help you look different), but only to the first 25 people that qualify. The small number of available slots and the exclusivity will increase the perceived value of the program and help it achieve its USP. Treat your program like a small marketing circle of a closed group of partners and tell them so.
‘Resistance’ means Success for Affiliates
I often receive emails in my inbox asking me to join new affiliate programs. In fact, I probably receive about 20 such emails every week.
What should you do when you receive offers to join a new affiliate program?
Viral Marketing Strategies for Affiliates and Affiliate Program Merchants
Chances are you’ve heard at least a little – maybe a lot – about “viral marketing”… Whereby one process you set up is taken up by other people without your having to work much at it. Less work and exponential growth… cool! But let’s talk about how it applies to affiliate marketing…
7 Web Design Tips for Affiliates
For affiliates running their own web site or thinking of starting their own web site the following web design tips should help you convert more visitors into sales.
Don’t just Get Sales; Get Affiliates in the 2nd Tier!
Most affiliates get sales from the respective affiliate programs they belong to by selling directly to visitors.
But what about the 2nd Tier?