Microsoft Looks to Seinfeld for Advertising Edge
Microsoft has been looking for a new angle for its advertising campaigns, and may have found a good one. The…
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eMarketer Lowers Online Advertising Estimate
Socks get lost all the time, and it's easy enough to misplace a pen. But people perk up when a…
One Fifth Of Marketers Buy Advertising For News Coverage
One in five senior American marketers polled said they had bought advertising in return for a news story about their…
Social Media And Advertising Campaigns That Should Retire
I've been speaking at a lot of events lately, and several focus on similar topics in social media or interactive…
US Senate’s Response To Online Privacy Laws For Advertising
The US Senate is holding a series of hearings on online advertising, behavioral targeting and privacy to determine whether they…
Local Video Advertising Expected To Take Off
The online video ad market is expected to grow a lot within the next few years, and according to The…
Report: Online Advertising Strong As Ever
The advertising industry as a whole isn't looking so great. Yet ZenithOptimedia found that, in comparison to traditional competitors, online…
Online Advertising To Be Major Subject At Cannes Event
Online advertising is expected to be a major subject when advertisers from around the globe meet in Cannes on the…
Internet Advertising Doing Quite Well
Internet advertising revenues reached a total of $21.2 billion last year! That's billion. That is according to IAB, who published…
Spot Runner Launches Political Advertising Program
In a move that's either ingenious, scary, or both, Spot Runner has launched a new Political Advertising Program. Political campaigns…
