Advertising Auctions: An Unstoppable Force?
Welcome to the brave new world of convergence, one in which the Web more closely resembles TV, and new forms…
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Tag: advertising
Measuring listeners and podcast advertising
As a podcaster, I could tell you exactly how many copies of each edition of For Immediate Release: The Hobson…
Apple, 55 Cents, And Advertising
Episodes of ABC series "Lost" and "Desperate Housewives," available on a day-after-broadcast basis from Apple's iTunes for $1.99, generate 55…
Work in Advertising? Read all of your Spam.
I was right there with John Durham from Carat Fusion as he berated his colleagues in the advertising business for…
Google Acquires Radio Advertising Platform
From Google Blogoscoped, comes news that Google is acquiring Newport Beach-based dMarc Broadcasting, which runs an automated advertising platform for…
8 Ezine Advertising Mistakes To Avoid
These are several important lessons I've learned regarding Ezine Advertising and Marketing Success. Here are eight mistakes you should avoid:
Advertising To Those With Javascript Turned Off
Just about all of the contextual advertising services and many other types of services use JavaScript to include their ads…
MSNBC Advertising Porn Valley On Blogs
Nothing catches the eyes like the neon pink silhouette of a nude female, especially when run in high traffic media…
Ask.com’s Search Expansion and the IAC’s Advertising Network
Ask.com demonstrates search growth while IAC's emerging advertising network across its varied properties offers advertising prospects.
Dealing With Contextual Advertising
The rise of online advertising available from the search engines parallels their rise; at SES Chicago, speakers from Yahoo, Google,…
