Within A Year, Facebook Triples Its Advertiser Base
I know you’re tired of hearing the same old “the economy is going down the tubes” sob story, so I…
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Tag: advertiser
Study Looks at Advertiser Investments in Online Ad Networks
Results from an ad Network Study from Collective Media show that interactive agencies and advertisers continue to use and invest…
Google Sacrifices Clicks To Increase Advertiser ROI
Google investors are still at the table eating their losses after comScore's report that paid click revenues were flat in…
FTC Orders Online Advertiser To Pay $200,000
The Federal Trade Commission has reached an agreement with Member Source Media, an online advertising company for its use of…
Online Advertiser Settles With FTC
The Federal Trade Commission has reached an agreement with Adteractive, an online advertising company, for its use of misleading spam…
Click Fraud Unbeatable Without Advertiser Data
Joseph Milana, chief scientist at Fair Isaac, discussed the early results of his company's click fraud study in an exclusive…
Advertiser Resources – Going Beyond Google
When we think about using paid search to market our products or services, our predominant focus is often the two…
Advertiser Sues To Block Google Settlement
One can imagine Joseph Kinney's thoughts, when he learned that the only cash handed out from Google's click fraud settlement…
Google Onsite Advertiser – Let The Bidding Wars Begin!
Google Adsense has just become more powerful overnight. As if it wasn't enough that Google now gives you $100 for…
Google’s Site Targeting: Giving Control Back to the Advertiser
If you use Google's Adwords program you know that in the past you had no control over where your text…
