Headline Creation Quick Tips

Headlines are tricky – especially when writing for the Web. You want to be search engine friendly, but at the same time, you don't want to readers (or potential readers) to skim over the headline like it's part of a technical manual.

Street Level Google Flashes The World – Literally

Ironically, you'll need the latest version of Flash to see this. Google's latest addition to its Maps service – Street-Level pictures – could cause some folks to get their, um, panties in a twist. That is, unless they don't mind showing their thongs to all of creation. San Francisco is pretty well known for its liberal tendencies, so maybe she's cool with it. Or maybe…

DoubleClick, Pepperjam Partner

Strictly speaking, this alliance only involves two online marketing companies, but you know that, somewhere back there, Google’s watching.  It’s Google’s pal DoubleClick that’s involved, you see; the other party in this technology partnership is called Pepperjam.

Yahoo Learning Email Innovation Lesson

Yahoo has learned a lesson Microsoft picked up during the Windows Live Mail/Hotmail beta, that the less experienced users who make up the brunt of their free email services are hard to innovate for. Yahoo announced late last week it was rolling into the new Yahoo Mail some features it had dropped from the old Mail. The most obvious one: the return of checkboxes.

Mobile Web Use Climbs In The U.S.

Bango has released statistics that show that the United States use of the mobile Web has increased three fold in the last year, making it second only to the UK.