Big Company Marketers Need to Influence
I was talking to the Web team for a large multinational company today, emphasizing the importance of setting up governance to make…
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I was talking to the Web team for a large multinational company today, emphasizing the importance of setting up governance to make…
While the jury is still out on whether anyone actually needs an Apple TV, the iTunes streaming device is getting a new feature: YouTube. Sometime in the middle of this month, a software update to the device will add wireless YouTube streaming.
So as state-funded university tuition rises faster than the inflation rate, grants are becoming nonexistent, and students are actually looking abroad to complete their education cheaper and in half the time, Congressmen cozy with the RIAA are threatening to cut their funding more if they don't play ball with the recording labels.
We know that word of mouth is the best and most trusted form of marketing. Consumers love to hear from 'someone just like me.'
CrunchGear blogger Seth Porges thinks the iPhone will bomb, and he makes a good case for it, even if it seems counterintuitive at first.
Search Marketing Standard’s Boris Mordkovich offered me a subscription to their magazine a few weeks ago. I was dubious; I mean really, a magazine printed on paper about the internet? Despite my reservations I am a shameless blog whore so I instantly said yes.