Big Companies – They Change a Lot

After speaking in Chicago on Friday, I spent a delightful couple of hours waiting out flight delays. (Yeah, I don't think I've written that sentence before, either.) I was hanging out with fellow speaker Chris Silver Smith, with whom I swapped life stories. When I mention that I've worked for IBM for over 28 years, Chris said something insightful—"Wow, that's a lot of change." And…

Getting Strangers to Talk About YOU, Godin’s Way

Are you trying to get some attention? Not a simple task these days… Some of the world’s smartest people keep their secrets tight to their chest. Not Seth Godin. Seth is full of marketing genius and you can learn a bunch by watching him. One of his new ventures is called Squidoo.

Tuning Into Mobile Music

U.S. consumers continue to buy mobile phones that can play music, but only a small number use the feature according to a report from JupiterResearch called "Mobile Music: Target Impulse Purchases and Purchasers for Over-The-Air Downloads."

NY Post: Buy Sites, Not AdWords

The New York Post's been a bit down on giving Google money for paid search lately. It may not be surprising to you that the NYP might be a little one-sided on this issue, even unnecessarily snarky, but there is, at least, an interesting concept presented: buying sites with good natural rankings to avoid AdWords altogether.