eBayer Auctions Personal Data To Marketers
People sell all kinds of stuff on eBay. The past brings us listings for immortal souls (deleted), Britney Spears hair (mostly deleted), and even cruel Christmas presents (deleted pronto). And now someone is selling his personal data to the highest bidding marketer.
Google’s Solar Panels Power Up
Some time ago, Google announced that it would install a number of solar panels on the much-discussed Googleplex. Those panels are now in place, on, and, according to the company, generating “an electricity output capable of powering approximately 1,000 average California homes.”
New Web User Same As The Old Web User
Humans change slower – much slower – than technology. That’s the guiding conclusion of usability guru Jakob Nielsen, who notes that 80% of Web usability guidelines from the Nineties still hold today.
Ways Webmasters Create Duplicate Content
At the recent SMX Advanced Conference in Seattle one of the big sessions was on duplicate content. There is great blow by blow coverage in posts by Vanessa Fox and by Chris Boggs.
Long Tail Keyword Research
Not long ago I blogged about Crazy Egg Website Conversion Tests, which I thought was a pretty neat little tool.
One of our readers suggested trying HitTail, which is certainly not the same thing, but is very, very useful for anyone trying to learn something about a website’s visitors. It is a long-tail keyword research tool.
Google Adwords Expanded Broad Match
Be careful when using broad match keywords in a Google adWords campaign.
Email Safe From Government Searches
For supporters of the Fourth Amendment Monday was a good day. In a landmark ruling the 6th U.S. Circuit Court of Appeals said that the government must have a search warrant before it can covertly seize and search emails stored by email service providers.
Meredith Gets Hold Of Healia
Healia, a health search engine, has been acquired by Meredith, a media and marketing company. Little else is known about the deal, though both parties seem to have gone out of their way to note that no alarming changes will take place.
GMail Thinks My Google Alerts Are Spam
I didn’t notice when I stopped receiving my Google Alerts. It’s one of those things you pass over until one day you’re all "why didn’t I get something on this?" I assumed my subscription had run out and I’d have to set them up again – which I found to be very annoying.
PPC Traffic; International YouTube; Safer Results
SERoundtable looks at a WebmasterWorld thread to find out What Type of Traffic Can You Expect from Yahoo Ads Compared to Google Ads.