Archive
MSNBC Skips Social News Trend
Standing out for your online news offering is rapidly becoming almost impossible for publishers.
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Mashup and Marketing to Teens
Ever feel like you don’t have your finger on the pulse of the “Y” generation?
Google Answers Resurfaces
Grigori Yefimovich Rasputin, a Russian mystic born in the 1800s, supposedly survived being poisoned, shot, and beaten (though a subsequent drowning did him in). Now Google Answers is also proving hard to kill, and it has resurfaced in the same part of the world.
The Definition of Social Media
After publishing, "The Future of Communications - A Manifesto for Integrating Social Media into Marketing," I decided to take a short break. I wanted it to reside online for people to discover before it was pushed down the page with every post to follow.
Lead Generation & Management Strategies
Back In 2005, I did an 11 City speaking tour sponsored by GlobalSpec to teach manufacturers how to become better at lead generation, lead management and lead nurturing. I traveled with Guy Maser VP of Marketing for GlobalSpec and I thought he had a great message about helping marketers get the most out of their internet lead generation investment. Today, his article in BtoB Magazine…
Are There Enough Users Generating Content?
It looks like eMarketer is afraid of the impending UGC creator shortage. That, or they’re crying wolf.
