Search Is Where Your Campaign Starts

Setting up an online campaign can be complicated, and it's hard to know where to begin. Lately, social marketing and blog marketing have been the buzz words, but if you're just getting started, just like in anything, really, you should start with the basics. And the basics of an online campaign involves a tightly targeted search campaign.

2 min read Archive

How Visitors View Websites

When planning and improving a website, it is important to know how people view websites. Knowing this will help you to design your site in such a way, that people will be able to find and do what they want on your website. How to describe visitor behaviour? Before changing the site layout, it is important to understand the nature of human behaviour on the…

6 min read Archive

Golf Club Company Takes A Swing At Google

Four major domainer firms are being sued for filling (otherwise unused) sites with ads.  One other corporation - Google - has also been named in the class action complaint; Google provided the ads.

1 min read Archive