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MarketingSherpa reports that on average consumers are taking 34 hours from click to conversion. That’s up from 19 hours—180% as long as…
In the past week, there has been an influx of online marketing tips and how-to's on industry blogs covering everything from how to optimize eBay stores and contextual ad campaigns to social media marketing for business-to-business. We thought these were some excellent sources for creating a more universal online marketing campaign.
There are a number of Web sites that heavily advertise "free" credit reports and charge consumers for services they probably do not need, according to a Consumer Reports WebWatch study.
The pageview is officially on its way out the door as a web site performance metric - Nielsen is dropping page view measurement in its Web traffic reporting. Instead, they will report the time visitors spend at sites.
When it comes to saving money, small amounts matter - spending a mere five bucks on lunch, five days a week, amounts to $1,300 per year. In terms of saving energy, the same idea applies, and so Blackle - a dark version of Google - was born.
I had a client ask me the other day where his traffic was coming from, since he couldn’t find his listing in the top few pages of search results for a keyword that was showing up in his analytics reports.
