Archive
Harry Potter’s Emma Watson Does Well In Searches
A new movie, the last book - it’s Harry Potter time again, and Internet traffic in the UK seems to reflect as…
Part of the
network
network
After the Page View…
Of course I agree with the great insights by Future Now guys Robert Gorelli and Bryan Eisenberg on many questions of user engagement (though by necessity in my practice I use dumbed-down versions of what they do)...
YouTube Responds To Premier League Allegations
Google and YouTube don’t usually comment on lawsuits; instead, we’re left to look over various court documents. These are still helpful, however, and they’ve recently provided an update on the case between YouTube and the Football Association Premier League. To sum up: YouTube pleaded innocent.
Facebook App Fund Isn’t Such a Bad Idea
There’s lots of skepticism out there about stodgy venture-capital fund Bay Partners creating a special investment vehicle for Facebook apps, called AppFactory. Om’s post is entitled “Bonkers By The Bay,” which pretty much sums up his point of view on the idea — that it’s a dumb move by a VC firm that has been swept up in the Facebook hysteria, and that it’s dumb…
McCain Buys Up Online Ads
We’ve said it time and time again: in the 2008 presidential campaign, the Web will play a major role. But as new numbers come out concerning Web ad buying, we’re getting a clearer idea of how the candidates have responded to the online world.
Optimizing Your Optimization: A Holistic Approach
In the past week, there has been an influx of online marketing tips and how-to's on industry blogs covering everything from how to optimize eBay stores and contextual ad campaigns to social media marketing for business-to-business. We thought these were some excellent sources for creating a more universal online marketing campaign.
