WebProWorld

AdMob, which is being purchased by Google, has unveiled a new interactive video ad unit for the iPhone today. Upon the announcement of Google’s acquisition, the highlights of the purchase included SMS, search, web display, and app display ads. Now, video is part of the mix.

The latest comScore report concerning the search market has arrived, and although it may not cause too many jaws to drop, there are some interesting tidbits contained within.  It seems that Google hit its stride again in October, and Bing continued to make some impressive gains.

YouTube has launched a new video platform called YouTube Direct that allows users to submit relevant videos to participating news organizations for broadcast.

All videos submitted to news organizations and approved by their editors will appear on YouTube with a link back to the news site.
Key features of YouTube Direct include:
   

iPhone users with an interest in geography have a reason to cheer today: a certain search giant has released version 2.0 of Google Earth for iPhone, and the software has been improved in just about every way.

Facebook users will be familiar with the New Oxford American Dictionary’s 2009 Word of the Year, "unfriend."

Oxford says the term unfriend is a verb. Its definition of the word is "To remove someone as a friend on a social networking site such as Facebook."

YouTube’s struck another content-sharing partnership, and it’s a big one.  Univision, which is the top Spanish-language broadcast network in America, has agreed to supply the video-sharing site with both short clips and full shows.

Egypt said Monday it is applying to use Arabic characters for the first time in its entire Internet domain name.

The move by Egypt comes as the Internet Corporation for Assigned Names and Numbers (ICANN) formally opens the process allowing countries to apply for "internationalized" domain names or IDNs, where scripts such as Arabic or Chinese will be used in the last part of an address name.

Active Wii sports video games and some Wii fit activities may increase adults’ energy expenditure as much as moderately intense exercise, according to research presented at the American Heart Association’s Scientific Sessions.

Google Chrome might be compared to a racecar; both are fast, but lacking in amenities.  It looks like Google’s about to give Chrome users the option of adding air conditioning, stereo system, and cup holder equivalents, though, as extensions may become available in the very near future.

Last month Twitter CEO Evan Williams made some comments at the Web 2.0 Summit, indicating that the company was strongly considering ditching the "Suggested Users" list. This is a list that co-founder Biz Stone once discussed as being a way to get new users engaged with Twitter. This has historically been an important thing for Twitter to consider, as user retention rates have suffered in the past.