U.S. Broadband Adoption
Income and race are becoming less important in U.S. broadband adoption according to The Pew Internet & American Life Project report "Home Broadband Adoption 2007."
FTC Clears Fox Interactive To Buy Photobucket
The FTC has no objections; Fox Interactive Media is free to acquire Photobucket. As a result, the photo-sharing site will probably get snapped up in the near future.
Price Of Competitor Keyword Data: One Subpoena
A revived squabble between two recreational flooring companies has resulted in Google being subpoenaed for some of its keyword purchase data. The full implications of the order are not yet known, but third parties are nervous about being pulled in, and others worry about competitive data being de facto purchased through the courts.
CNN.com Obtains Local News From Topix
When it was announced that CNN.com would increase its local coverage, I was suspicious – that seemed like a pretty big step outside the site’s “comfort zone.” But CNN.com has stuck with the idea, and, thanks to a partnership with Topix, is now putting an even greater emphasis on local coverage.
AdWords Adds Impression Share Reporting
Google has placed a new section in its AdWords reporting that will reflect statistics similar to “share of voice” for campaigns.
Google To Watchdog: Mind Your Own Business
Peter Fleischer, Google’s top global privacy counsel, said data retention issues are of no concern to a European privacy watchdog group.
Using Online Panels
A while back, I wrote about online panels, a kind of focus group on steroids that companies are using to both lower their research costs and to scale survey data to be more quantitative than typical focus groups. These online panels allow more participants than focus groups, offer better representation of your target market, and scale as easily as surveys, usually at lower cost. What’s not to like? Nothing, if you use online panels properly.
Government Executives Need To Blog
A study by Southeastern Louisiana University professor David Wyld for IBM’s Center for the Business of Government found that government blogging “does take dedication and a bit of bravery.”
Doobie Brother Sics Lawyer On YouTube Embedder
You can get in trouble for embedding someone else’s wife, but embedding someone else’s YouTube upload? (Waiting for the rim shot. Jerks. I get no respect).
Google Scholar Put To The Test
Companies always claim to be leading in this or pioneering in that. Google Scholar is less boastful, but still says it “provides a simple way to broadly search for scholarly literature.” And so Marilyn Christianson, a librarian at Auburn University, put that assertion to the test.