Marketers Can Pay For Blog Buzz
The Nielsen Company has found that high blog interest, or buzz around new product launches is closely related to paid media spending.
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The Nielsen Company has found that high blog interest, or buzz around new product launches is closely related to paid media spending.
Tudou, a Chinese video-sharing site, has just raised 143 million yuan. But because Tudou’s funding was provided by the likes of General Catalyst Partners, and Tudou’s advertisers include companies such as Ford, KFC, and Pepsi, it would probably make more sense for me to state that amount as $19 million.
Last week in my interview with Jakob Nielsen, he called Ask's 3D label "stupid". Just to refresh your memory, here's how the exchange went:
Since Google added a new layer of complexity to the AdWords system this year in the form of Quality Score, not a lot has been published about how it works or why it does a certain thing.
There is going to be a new Gmail t-shirt, and in and of itself, this news probably wouldn’t be worth writing about. But what’s interesting is that Google is holding a contest to determine the shirt’s design, and the winner stands to gain $2,000 and a new iPhone.
There are times when you might want to retro-actively add nofollow to links you have given freely in the past. As an example some time ago I started using the nofollow Wikipedia plugin.