Archive
The Truth About SEO & E-tail
Everybody is talking about this study from Oneupweb that says that internet retailers are not optimizing their sites for SEO. At the…
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Reciprocal Links: What’s Excessive Anyway?
It's widely known in SEO that gaming links is dangerous, and too many questionable references can cause Google to give you the boot. Still, the power of the link is there, and this leads many SEOs into a reciprocal link network (link to me and I'll link to you). The question remains though: how many is too many?
The Soap Box and How it Beat the Loudhailer
Advertising folks are always banging on about the perfect idea and the genius insight that creates a powerful campaign. One that will change people's behaviour and drive sales and vast shareholder value. But the world has changed. The tectonic plates that the marketing industry sits upon have shifted. What adfolk don't get is however great their ideas - no one cares anymore. Let me explain…
How Google Deals with Fragments/named Anchors
In a post called 'Talk like a Googler: parts of a url', Matt Cutts discusses how Google deals with fragments/named anchors. Here are some of the components of the url:
Google China Pulls Out Checkbook
Google China has made a move. Or it will, anyway - early reports are a little unclear as to the timetable. In any event, there is word concerning the acquisition of at least one company and investments in as many as another five.
Truveo Finds Its Video Destination
Until today, AOL's December 2005 acquisition of video search startup Truveo has been a white-label technology behind the video capabilities of many of the Web's biggest sites. With its relaunch as a destination portal, Truveo became the top contender for best video search site in the world.
