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It's official, search advertising isn't just junk advertising (read: direct response, a la junk mail) anymore, it's a key element in branding,…
Session talkers at SES San Jose 2007 bounded around the topic of the search landscape: what's popular, and who's the most used among the major players in search.
Domainers have been enjoying some additional attention these days, and that extends to a session at SES San Jose 2007 where they discussed tips and the power of the domain address bar.
Last week, Yahoo! announced an overhaul to their Yahoo! Local service where improvements would harness the voice of their millions of user reviews, ratings and other consumer generated content to bolster the value of the service and give local businesses a real chance of search exposure.
These days, it's not often that you hear anyone outdoing search giant Google on any playing field, but a recent American Customer Satisfaction Index (ACSI) report has seen Yahoo! take top honors in terms of customer satisfaction.
At some point we may see Santa actually holding a Jack-o-lantern, unless these folks have their way. Whatever's too early offline though isn't online in terms of preparing your online store for the holiday season.
