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After being blistered by criticism over the abrupt termination of the Google Video program, Google has offered an apology and full credit…
An ad that suffers from a low quality score doesn’t do anyone much good, so speakers at SES San Jose 2007 addressed the matter in a session titled “Ads In A Quality Score World.”
A look at the relevance and evolution of Social Media Releases in the evolving PR landscape, highlighting key events and debates from 2006.
It's official, search advertising isn't just junk advertising (read: direct response, a la junk mail) anymore, it's a key element in branding, or as they call it in San Jose, a "branding vehicle."
Imagine a life-size model of a car. It might look nice, but as for functionality . . . Similarly, Google China had a blog search site that didn’t do much of anything. The company has just dropped in an engine, though, and (censorship issues aside) users can have at it.
Last week, we learned that (in terms of search queries) YouTube has become synonymous with “funny videos.” Now Aniboom.com, which describes itself as “the home of animation,” will launch a channel on Google’s video-sharing site.
