Archive
comScore Upgrades Search Measurement
comScore, a company that “measures the digital world”, has upgraded the way they define searches.
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SES: The Context Of Money
Contextual advertising can be a nice little revenue stream for the site publisher who puts in the work, and we have some advice from the SES San Jose session presenters on the topic.
ComScore qScore Tallies Well For Google
Search sites measured by comScore under their new qScore 2.0 methodology will benefit from the hosted and affiliated search traffic they send back to the main search engine. It's a scenario that offers Google a heaping helping of share by comScore's reckoning.
SES – The Search Landscape
Online Marketing Blog’s coverage from day one of Search Engine Strategies San Jose 2007 Who is the biggest engine? Who’s growing? What verticals are better than others and what does this all mean? Those were a few of the questions talked about in the the Search Landscape session.
CBS Mobile To Offer Content On Verizon
CBS Mobile has partnered with Verizon Wireless to bring full-length episodes of the "Late Show with David Letterman" and "The Late Late Show with Craig Ferguson" to V Cast Video starting tomorrow.
SES: Ad Campaigns And Quality Scores
An ad that suffers from a low quality score doesn’t do anyone much good, so speakers at SES San Jose 2007 addressed the matter in a session titled “Ads In A Quality Score World.”
