SES -How Search Integrates as a Brand Vehicle
Well I am at Search Engine Strategies San Jose; the weather is beautiful, the company great and the discussions so far excellent.…
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Well I am at Search Engine Strategies San Jose; the weather is beautiful, the company great and the discussions so far excellent.…
Going through proper channels, I was able to coordinate a short video interview with Tim Mayer of Yahoo. I’m a bit of a Yahoo fan and it was great being able to chat with Tim for a few minutes before we recorded on the various questions other speakers suggested.
There's a new frontier in online advertising: ad exchanges. Operating more like a stock exchange than a traditional auction, ad exchange networks seek to make better use of the long-tail of search destinations by matching up unused inventory with appropriate advertisers.
For those who read this with an interest in SEO, I’ve noticed a few interesting changes on Google over the past week. Firstly, Google seems to have tweaked the algo so that keyword domains have lost a little of their dominance. So just because “blue-widgets.com” is an established, if poorly built and promoted site, it no longer seems to have automatic rights to rank No.1…
I was running around the convention center the whole day today, making sure the magazines where in the bins and that the booth was set up so, regrettably, I was only able to make it to one session. The session was dedicated to universal and blended search, a topic of interested to many marketers these days. The big takeaway for me from this session was…