SES – Takeaways

I am going to try and take a different approach on how to report on what's happening here at Search Engine Strategies San Jose. If you want detailed coverage on all the sessions I would recommend checking out Tamar Weingberg at SERoundTable or the Bruce Clay Blog.

SES Video – Tim Mayer of Yahoo

Going through proper channels, I was able to coordinate a short video interview with Tim Mayer of Yahoo. I’m a bit of a Yahoo fan and it was great being able to chat with Tim for a few minutes before we recorded on the various questions other speakers suggested.

Facebook Messages Make Move On Email

I thought Google had won a major victory as its Apps Education Edition was embraced by more and more colleges.  But, at least as far as Gmail is concerned, Facebook appears to have trumped that move - the social network’s messages can now act as emails.

SES: Ad Exchanges Are Changing The Game

There's a new frontier in online advertising: ad exchanges. Operating more like a stock exchange than a traditional auction, ad exchange networks seek to make better use of the long-tail of search destinations by matching up unused inventory with appropriate advertisers.