Google News Gets Video Clips

There are hundreds of quality newspapers, and perhaps thousands of good online sources - every current event is covered extensively in text.  Still, network news shows and cable news networks carry on, and now Google News intends to embrace video, as well.

SES: Link Building

Link building expert Eric Ward  Mike Grehan gave some informative tips on link building basics at SES San Jose.

SES: SEO Copywriting

In day-to-day life, a person needn’t be Shakespeare to get his (or her) point across in writing.  As a matter of fact, it’s probably easier if a person isn’t Shakespeare.  But when writing for search engines, communication can be a little trickier, and so a session at SES San Jose highlighted some tips and strategies.

SES: Search Engines Talk Click Fraud

At SES San Jose, representatives from the big four search engines talked about the persistent threat of click fraud, and how they are fighting back to protect their advertisers.

SES: The Almighty Conversion

If you run an e-commerce site, you want visitors to become buyers. Panelists at SES San Jose suggested making those visitors feel secure while you make your call to action.