YouTube Gets In-Video Advertising

Google's finally settled on a way to monetize YouTube, announcing they will be inserting ad overlays at the bottom of media partner videos. With pre-sale bandwidth bill reported to be $1 million per month and a pending Viacom behemoth of a lawsuit, the monetization strategy comes none too soon.

Google Will ‘Probably’ Bid On Wireless Spectrum

Google will "probably" bid in the FCC's 700 MHz spectrum auction set to take place in 2008, CEO Eric Schmidt told attendees at a Colorado summit with telecommunications industry representatives heavily in attendance.

Google News Gets Video Clips

There are hundreds of quality newspapers, and perhaps thousands of good online sources - every current event is covered extensively in text.  Still, network news shows and cable news networks carry on, and now Google News intends to embrace video, as well.

SES: Link Building

Link building expert Eric Ward  Mike Grehan gave some informative tips on link building basics at SES San Jose.

SES: SEO Copywriting

In day-to-day life, a person needn’t be Shakespeare to get his (or her) point across in writing.  As a matter of fact, it’s probably easier if a person isn’t Shakespeare.  But when writing for search engines, communication can be a little trickier, and so a session at SES San Jose highlighted some tips and strategies.