Listening to Customers, Not “Bowing to Pressure”

From a business standpoint, one of the critical advantages social media bring to the table is the ability to tap into what important segments of the population are thinking. GM Vice Chairman Bob Lutz, for example, is on the record claiming that the Fastlane blog has provided him with better intelligence than any traditional form of market research.

Mercedes Takes Maps From House To Car

No matter how comfortable your car is, odds are that your house is even more cushy.  The house is also likely to have a better computer, monitor, and keyboard.  So it’s an important breakthrough that will allow American Mercedes-Benz owners to send directions from their computers to their cars.

10 Ways To Optimize Your Blog

There's a lot of blogs out there – a lot – so getting yours noticed could be difficult. The good news is that it can be done and those who have done it are willing to share a few tricks of the trade.