Google Obtains Access To TiVo Data
Google TV Ads is about to become a significantly more powerful marketing system. A new pact with TiVo will allow Google to gather (and then pass on) very precise data about which commercials are being viewed, and even (to a lesser degree) who is doing the watching.
Interesting Chrome Extensions On the Way
Google has opened up the Chrome Extension Gallery (beta) to developers. This means that anyone can now upload their extensions. Google says it is making the upload flow available early so developers have time to publish their extensions ahead of Google’s full launch.
Ensuring Your Site is Indexed in Google’s Mobile Search
In this day and age, you pretty much can’t ignore mobile users. The rate at which consumers are accessing the web via mobile devices is growing rapidly, largely thanks to the increasing popularity and production of smartphones.
Just having a mobile site isn’t even enough. Sure, it’s a great start, but you have to start thinking about a mobile site just as you would a regular site. Can people find it? Just because you have a good ranking in Google does not mean that your mobile site has a good ranking in Google’s mobile search engine, or is even indexed at all.
Now Google Delivers GPS for Android 1.6
Update: Google has now announced that it is expanding availability of Google Maps Navigation to devices running Android 1.6 (Donut) and higher, such as the T-Mobile myTouch 3G and the G1.
Now LinkedIn Will Be Featured in a Lot More Apps
LinkedIn has opened up its platform to developers. It can be accessed at developer.linkedin.com.
Android Continues To Make Inroads
Google’s Android is growing like a weed. Perhaps even a weed that’s been fertilized and watered as if it was a desirable flower. A new report from AdMob lays out some impressive usage statistics and hints that there’s much more to come.
Here are two eye-opening stats of a somewhat broad-spectrum nature: "Worldwide requests from Android devices increased 5.8 times since April 2009." Also, "In the US, Android has 20% share of smartphone traffic, up from 7% six months before . . ."
Google Gets a New Real-Time Infrastructure for Display Ads
Google just announced that it is acquiring Teracent, a provider of "intelligent dynamic display advertising." The company considers itself a pioneer in dynamic ad serving and optimization solutions. Google appears to agree.
AdTweets Seek to Promote Retweeting of Ads
Businesses and ad networks are increasingly finding new ways to integrate social media and advertising. This is evident with AdKnowledge’s recent acquisition of SocialMedia.com’s ad network, and it is also evident with TweetMeme’s new AdTweets. AdTweets is a product, which TweetMeme says is designed to reward advertisers for using engaging advertisements.
eBay Back On Its Feet After Search/Browse Outage
eBay suffered a significant malfunction this weekend as an unspecified "technical issue" affected users’ ability to both search and browse listings for most of Saturday. Now, the site’s been restored to working order, but a lot of sellers remain extremely unhappy.
New AOL (or is it Aol.?) Logo Revealed
AOL has shown off a new logo, which it considers a significant part of its new "brand identity." That is of course to go with its newfound independence from Time Warner. The logo is simple. Aol. That’s it – capital A, lower-case o, lower case l, and a period.