Behavorial Targeting 101: Media Buying Tips

Have you heard of behavioral marketing, but not known exactly what it is? You probably have been exposed to behavioral targeting before at one or more points in your life and not even known it. Behavioral targeting, if done right, can be a very useful tool in your internet marketing tool belt.

comScore qSearch 2.0 Launches in Japan

comScore, the company that measures the digital world, has launched qSearch 2.0 in Japan. qSearch 2.0 is a product that offers the first worldwide, panoramic view of online search activity. qSearch 2.0 provides a granular, in-depth analysis of the search universe worldwide.

German Provider Bans Porn Sites

According to Spiegel.de, German internet provider Arcor has blocked porn sites Sex.com, YouPorn.com and another site for its 2.4 million users.

200 Million Facebookers? Wishful Thinking

For the past year, the projected numbers for Facebook have been unbelievable. Literally. Unbelievable. Before, it was the CEO's inflated opinion of monetary worth (at some point I heard $8 billion kicked around), which understandably made early MySpace investor heads explode.