Archive
SEOmoz Takes Cash, Plans Changes
Rand Fishkin disclosed he is giving up a small percentage of SEOmoz in exchange for a venture capital investment of $1.25 million…
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Everything You Wanted to Know About Customers
The purpose of marketing has always been clear—to facilitate customer acquisition—but one of the most important things that a marketer can do is help his or her company learn more about its customers. Who are they? What do they read? What do they search for? What do they shop for? And what’s the maximum we’re willing to pay to acquire their business? There was a…
Shop.org Summit: Opening Up Your Brand
Well, all that cute Web 2.0 terminology – you know how you guys do, combining two words to make one or leaving vowels out and stuff – is now the sole property of bloggers and developers, because marketers, if you'll forgive the Kentucky boy in me, done went corporate boardroom on it.
The Community of TechCrunch
I'm sitting here today at the TechCrunch40, listening to various companies pitch their wares to the people and press that are attending (I'm here as invited press, so will give overview of the companies and what I thought).
fbFund Gives Financial Awards To Facebook Apps
As someone who’s not too fond of Facebook applications, I must say that this development reminds me of Monty Python’s “Upper Class Twit of the Year” sketch. But it’s likely that, by paying people to develop apps, the newly founded fbFund is trying to undo such associations.
Omniture Announces New Genesis Version
Omniture, Inc. (NASDAQ: OMTR), today announced Omniture Genesis 2.0 Platform Edition, a new version of Genesis that streamlines the deployment of Omniture for Authorized Platform Partners that deliver Omniture software as part of an industry-specific platform solution.
