Yahoo Says Advertisers Should Tap Users Passions

Advertising that reaches into consumer's passions is likely to result in greater online engagement and brand loyalty according to a new study from Yahoo and MediaVest, "Passionistas: The New Empowered Consumers."

Seeking Well-Rounded Employees

It might sound like a wacky idea, but one that is quickly gaining popularity in the business world. The idea of IT savvy folks with enough business understanding to make things happen is getting more social pressure from companies and IT departments.

Other Gmail Security Flaws?

Whenever you hand over your sensitive daily tasks–such as email, word, spreadsheets–to an online provider, you’ll always have that nagging doubt about security.

PPC Classroom Review

A major grouse I have with “shopping comparison sites” is that there’s often no “comparison” involved. They’re usually just a bunch of scraped data from affiliate datafeeds. There’s no “opinion” or comparison of the pros and cons of the product. Just a pile of digital trash on the information highway in my opinion.