network
As enamored as the tech world can be with the business to consumer relationships of Web 2.0 applications, Google understands what companies…
How much money would you put towards a fad? The price of a pair of jeans? The cost of a new kitchen counter? Because Microsoft’s Steve Ballmer has used a form of the word “fad” in connection with Facebook, and people are wondering what this signifies for the social network’s future.
Making recent headlines has been a heated debate between a click fraud auditing vendor, Tom Cuthbert of Click Forensics, and Shuman Ghosemajumder, head of click quality at Google.
Some Things Only Spread Because Who is Behind Them I recently created an Internet marketing mind map and published it on my tools subdomain with a link to it from tools.seobook.com, but nobody mentioned it. A few days later I blogged about it on SeoBook.com and dozens of webmasters linked to it. Same publisher, same content, drastically different results...because one channel has attention while the…
Buying Attention & Building Trust With content that you freely distribute you are primarily trying to build relationships with people who don't know you and have never bought from you. Since attention is limited you have to make your content accessible to gain market attention. Highbrow = Low Readership Most potential buyers can not distinguish between great information and average information, but most people...
Shares of several major Internet companies were up Monday. With Google and Expedia reaching all time record highs.
