Oracle and Web Conferencing

An article by Paul Krill in InfoWorld caught my eye. It covers a web conference given by Oracle the otther day in which company representatives made lots of references to enterprise collaboration under the term Enterprise 2.0 (following on from the current trend of overusing the phrase "Web 2.0").

An Ad Platform, But Not As We Know It

If you are a professional marketeer feeling anxious about the ever-encroaching algo-driven power of Google's search platform I've got some good news and some bad news.  Let's start with the bad news. 

Google Could Hurt Newspapers’ Websites

More than a month has passed since Google struck a deal with the Associated Press, Agence France-Presse, the Press Association, and the Canadian Press, but an outcry has continued.  One onlooker believes newspapers’ sites will be hurt.

Equal Time – The Pro-Arbitrage Position

Followup to my recent article on Google AdWords' website quality policies. Although the majority of rank and file advertisers I chatted with favor Google's stances against, for example, "arbitrage sites that are designed for the sole purpose of showing ads," not all go along with the Google take on things.

Values And Egos Inflate: The Bubble Returns

A $750 billion Google? A $15 billion Facebook? $100 million for TechCrunch? Valuations like these are inspiring one of three reactions: laughter; elation; and déjà vu all over again. Even as that word is at the back of everyone's (well, at least the skeptic's) mind, some analysts say fat times are ahead in e-commerce.