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The European Commission is lobbying mobile phone operators to discount their rates for text messages and is threatening to put price caps…
Over the last couple of days, I have been reading with great interest a number of the different blog posts that the last two articles I wrote on ROI and Social Computing have sparkled and, as I am going through them digesting some of the great points they bring together (Something I will blog about as well at a later time), I thought I would…
An article by Paul Krill in InfoWorld caught my eye. It covers a web conference given by Oracle the otther day in which company representatives made lots of references to enterprise collaboration under the term Enterprise 2.0 (following on from the current trend of overusing the phrase "Web 2.0").
If you are a professional marketeer feeling anxious about the ever-encroaching algo-driven power of Google's search platform I've got some good news and some bad news. Let's start with the bad news.
More than a month has passed since Google struck a deal with the Associated Press, Agence France-Presse, the Press Association, and the Canadian Press, but an outcry has continued. One onlooker believes newspapers’ sites will be hurt.
Followup to my recent article on Google AdWords' website quality policies. Although the majority of rank and file advertisers I chatted with favor Google's stances against, for example, "arbitrage sites that are designed for the sole purpose of showing ads," not all go along with the Google take on things.
