Mobile Users Want Better Internet Access
The mobile Internet is gaining traction, 44 percent of U.S. mobile phone users say they want a mobile phone with better Internet capabilities according to a study from the Kelsey Group, "Mobile Market View."
Ballmer Calls Facebook A Fad?
How much money would you put towards a fad? The price of a pair of jeans? The cost of a new kitchen counter? Because Microsoft’s Steve Ballmer has used a form of the word “fad” in connection with Facebook, and people are wondering what this signifies for the social network’s future.
We Need a Detailed Picture of Click Quality
Making recent headlines has been a heated debate between a click fraud auditing vendor, Tom Cuthbert of Click Forensics, and Shuman Ghosemajumder, head of click quality at Google.
Building Your Attention, Traffic, Trust, & Subscriber Base
Some Things Only Spread Because Who is Behind Them
I recently created an Internet marketing mind map and published it on my tools subdomain with a link to it from tools.seobook.com, but nobody mentioned it. A few days later I blogged about it on SeoBook.com and dozens of webmasters linked to it. Same publisher, same content, drastically different results…because one channel has attention while the other does not.
Exploitation of Passion for Profit
Buying Attention & Building Trust
With content that you freely distribute you are primarily trying to build relationships with people who don’t know you and have never bought from you. Since attention is limited you have to make your content accessible to gain market attention.
Highbrow = Low Readership
Most potential buyers can not distinguish between great information and average information, but most people…
Google Shares Reach Record High
Shares of several major Internet companies were up Monday. With Google and Expedia reaching all time record highs.
Interest, Suspicion Surround Facebook App’s Sale
Some strange stuff occurs on eBay, and in the latest example of this, a Facebook application called “I am Hungry” was auctioned off for over $20,000. Was this a sign that the app market is red hot or were there shill bids placed in the auction? (As speculated in an article at Valleywag.)
Google Celebrates International Cleanup Weekend
International Cleanup Weekend sounds like something that only a handful of hippies would acknowledge. But it’s not; Google itself has thrown its weight behind the event.
iPhone – Turning Off Fans
No company in modern corporate history has developed a more cultlike, devoted customer base than Apple. I’ve often cited them as an example of what other firms strive for, or should strive for, in bonding with their customers.
Yahoo Makes The Assist, Web 2.0-ifies Results
Just as the commotion died down over Microsoft’s Live Search update, Yahoo comes forward with some thunder of its own, unveiling its new Search Assist feature, an interface also focused more on user intent (the new buzz word in search, apparently), with a healthy dose of user-generated content thrown in for good measure.