Corporate Image in the Age of Social Technologies
Every company is a media company now - so sayeth Richard Edelman during his presentation.
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Every company is a media company now - so sayeth Richard Edelman during his presentation.
Consumer-generated content is by far a more trusted form of advertising worldwide than search engine ads, banner ads, or text ads, according to Nielsen, and is trusted almost as much as physical word-of-mouth.
Ron Paul fared a little too well in a post-Republican debate poll run by CNBC, prompting the news site's managing editor to believe astroturfing had taken place, forcing them to take down the poll.
As fresh members signed on, the Yahoo Newspaper Consortium helped a lot of companies achieve some impressive gains. Yet there’s now a concern that nothing else will happen.
Put your coffee down, you'll spit it. Facebook cheerleaders, from within what must be a social networking tunnel (or cave?), have transformed themselves into prostrate worshipers, transubstantiating reason to whatever the digital equivalent is of 72 virgins.
Apple and AT&T were named in a class-action lawsuit last week filed in federal court that alleges that the companies illegally conspired to keep customers in AT&T's wireless network.