Don’t Call It A Killer

It took me maybe a year of writing on the Internet to understand that any new online business created in a space where similar formats existed would be labeled "[current leader] + killer" and that that was probably, in my grandmother's language, horse feathers.

Google 411’s Impressive Debut

 Today, I was driving in San Francisco with a couple of other SEO-types and we spotted a prominent billboard for Google’s 411 service.

Google Versus Facebook

Some Google employees are leaving Google for social site Facebook. Well, “some” isn’t a trend, but a couple of the remarks of those that left offer insightful perspectives.

Fear & Marketing

Yesterday I had the great pleasure of addressing 100 marketers from the Pittsburgh chapter of the American Marketing Association. As I began to speak, I found that the PowerPoint file was corrupted on the conference's laptop. And so was the copy on their flash drive. I was faced with doing my presentation with no slides. That experience was enough to put me in a mind…