The Dark Art Of SEO

Consortium Summit – Open Space

One of the sessions at the Consortium summit was an Open Space.  This particular conversation was on the topic "How can our company involve the customers more fully in creation and adding content to our [customer support] knowledge base?  What are the risks?  What are the benefits?"

Online Holiday Retail Sales To Set Record

U.S. online holiday retail sales will reach $39 billion in 2007, an increase of 20 percent over last year's holiday season according to a new report from JupiterResearch, "US Online Retail Holiday Forecast, 2007."

Is Tech Blogging Broken?

Ah the A List under question again, and the importance of Techmeme in relationship to where people find news, and then blog about what is happening in the news. While techmeme is not the only source, it is quickly becoming the authoritative source of information for people who read and write techblogs. So there is no surprise that clever marketing people have figured out how…

Jaw-Dropping, Salary Raising…Quantitative Variables?

I'm teasing of course. I don't expect to raise anybody's salary with a discussion of quantitative variables (or anything else). But I do hope to explain one of the more important differences between web analytics and most of the traditional BI marketing analytics that has been done in the last twenty years. In addition, I'm going to make the case for why a new tool…

Yon Continues Iraq Reporting, Free To NNA

Michael Yon will continue to turn to his online audience to support his reporting from Iraq, which he will make available at no cost to the National Newspaper Association.